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How to set up a communication plan for your business

No matter how sensational is your idea: without a good communication plan, the world will never know that If you started your business recently, you might have noticed that the entrepreneur's routine is full of plans (or at least should be). 'S strategic plan...

Design Thinking to improve products and services

Executives of the Company, a maker of software that helps companies manage data, such as sales volume and other indicators, realized the need to adapt their products to new routines. Until recently, the employees of the companies that bought these systems, hospitals,...

Opportunity in crisis: design thinking

The CEO of Ideo argues that innovation has been the large output of enterprises in crisis from the United States (in 1929, 1980, 2008) and that serves to counteract any recession Few companies are ready to create a schema of collaboration in creation. Even those who...

Services at the sight of customers, through smartphones

Today, mobile devices are present in people's lives, is when they wake up, they're at work or before bed. All this connectivity changed the forms of communication, interaction and shopping. So, show that behavioral change especially in the journey. It is...

What's new in Instagram for businesses and companies

The Instagram introduces new tools for entrepreneurs. The goal is to get small and medium-sized enterprises that are on the platform can connect and understand your target audience more quickly and easily. Today, 50% of 500,000,000 monthly active accounts on Instagram...